Save Job Back to Search Job Description Summary Similar JobsOpportunity to lead marketing for a fast-growing consumer durable brandWork on high-impact campaigns across platformsAbout Our ClientOur client is a well-established globally connected organization operating in the consumer technology and durables sector. With a strong presence across multiple markets, the company is known for its innovative product portfolio, premium positioning and commitment to delivering high-quality customer experiences.Job DescriptionMarketing Strategy & Brand ManagementDevelop and execute integrated marketing strategies aligned with business objectivesTranslate organizational goals into actionable marketing plans with defined KPIsEnsure adherence to brand guidelines across all channels and touchpointsBudget & Stakeholder ManagementPlan and allocate annual and quarterly marketing budgets with ROI focusCollaborate closely with regional/global teams to align campaigns and resource allocationManage vendor payments and ensure adherence to internal processesDigital & eCommerce MarketingLead digital campaigns across SEO, PPC, social media, email marketing, and website managementOptimize brand presence on eCommerce platformsAnalyze traffic campaign performance and customer engagement to drive continuous improvementContent & Campaign ExecutionOversee development of marketing creatives including digital assets, POSM, product collaterals and videosEnsure consistency in messaging and quality execution across platformsInfluencer & Community MarketingDevelop and execute influencer strategies across key target communitiesBuild and manage relationships with industry influencers and thought leadersDrive engagement initiatives and viral marketing programsPR & CommunicationsManage PR agencies and oversee media relations, product reviews, and brand coveragePlan and execute PR calendars aligned with brand prioritiesOffline Marketing & ActivationsExecute retail branding, in-store visibility, demo zones, and signagePlan and manage trade shows, exhibitions, and roadshowsVendor & Team ManagementManage external agencies and vendors for creative, digital, and production workLead and mentor a team, ensuring timely execution and high performanceConduct regular reviews with internal stakeholders and team membersRegional & International CoordinationSupport marketing initiatives across international markets where applicableDrive alignment with regional teams on campaigns reporting and strategyThe Successful ApplicantDegree in Marketing, Communications or a related fieldStrong experience in B2C marketing preferably in consumer technology, electronics or durablesDeep understanding of digital and eCommerce marketing ecosystemsProven ability to manage large-scale campaigns and cross-functional teamsStrong analytical, project management, and communication skillsROI-driven mindset with structured and organized working approachAbility to thrive in a fast-paced dynamic environmentWhat's on OfferOpportunity to work with a reputed and growing organization in the consumerdurable spaceExposure to high-impact, multi-channel marketing campaignsCompetitive compensation and strong career progression opportunitiesCollaborative and fast-paced work environment in GurgaonOpportunity to work on cutting-edge products and international market initiativesQuote job refJN-062026-7033423Job summaryFunctionMarketingSub SectorDigital, Online & Social MediaWhat is your area of specialisation?FMCG (Fast Moving Consumer Goods)LocationInternationalJob TypePermanentJob ReferenceJN-062026-7033423
