Marketing jobs in Information Technology

The GM Digital IT - Sales & Marketing Solutions will drive the digital transformation of sales processes,including Lead Management Systems, CRM, and customer engagement platforms, by leveraging automation, AI, and analytics.

• 3-5 Years' experience in Salesforce Marketing Cloud Account Engagement (Pardot) implementations
• Understand end-to-end marketing processes including campaign creation (email/web/social), lead generation, lead scoring, qualification, distribution, and conversion, including closed loop reporting, by demonstrating CRM technologies and data.
• Understands APIs available in MCAE/Pardot to develop integration solutions, when necessary

As the Product Head, you will be responsible for leading the end-to-end product lifecycle for consumer-facing tech offerings. You will drive product strategy, development, and execution, while working closely with cross-functional teams including engineering, design, marketing, and sales to define and deliver market-leading products.

Senior Product Manager to join our team at a leading Employee Experience SaaS company. You'll drive the strategic vision, development, and expansion of our platform, designed to deliver outstanding employee experiences. Working closely with cross-functional teams-Engineering, Design, Marketing, Sales etc.-you'll shape the product roadmap, prioritize key features, and deliver innovative solutions that address customer needs and fuel business growth.

Job Description for Adobe Technical Resource (RT-CDP)Job Title: Adobe RT-CDP Technical Expert

Location: Gurugram

Experience: 5-8 years of relevant experience

Work Model: 24*7 SupportJob Summary:

1. Designing, Implementing, and Maintaining Adobe Real-Time Customer Data Platform (RT-CDP)
2. Working closely with Marketing, Analytics, Business, RHQs and IT teams to ensure seamless data integration, technical enhancements, and customer experience orchestration.

Responsibilities:

• Design, implement, and maintain Adobe Real-Time CDP, including data ingestion, profiling, and segmentation and technical enhancements
• Develop and maintain data models, schemas to support customer data management and analysis
• Collaborate with stakeholders to gather requirements, design solutions, and implement new features and functionalities
• Troubleshoot issues, perform root cause analysis, and resolve technical problems in Adobe CDP
• Ensure data quality, integrity, and compliance with organizational standards and regulatory requirements (Data Governance)
• Stay up-to-date with Adobe product roadmaps, releases, and best practices, applying knowledge to continuously improve the Adobe stack
• Mentor junior team members, providing guidance and training on Adobe CDP
• Utilize Query Service in CDP to create custom queries, aggregate data, and generate insights
• Configure new data sources, such as CRM, ERP, or social media platforms, to ingest into CDP
• Set up new destinations in CDP, such as Adobe Campaign Classic

Requirements:

• 5+ years of hands-on experience with Adobe Real-Time CDP
• Strong understanding of customer data management, data modeling, and data governance principles
• Experience with data integration, APIs, and cloud-based architectures
• Proven track record of successfully implementing and maintaining large-scale Adobe projects
• Excellent problem-solving skills, with the ability to troubleshoot complex technical issues
• Strong communication and collaboration skills, with experience working with cross-functional teams
• Bachelor's degree in Computer Science, Information Technology, or a related field
• Adobe Certified Expert in Real-Time CDP is a plus
• Migration from Adobe Campaign Classic from v7 to v8 will be added advantage
• Implement IP warming strategies to ensure optimal email deliverability and reduce spam filters will be added advantage