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Marketing Innovation Lead (AGM) | FMCG | Gurgaon | 10+yrs

Gurgaon Permanent View Job Description
A Marketing-led Innovation role focused on building new FMCG brands and products from scratch, owning the journey from consumer insight and concept development to product launch. The role will lead the innovation pipeline and mentor a team of Brand Managers while working closely with R&D, Supply Chain, Sales, Finance, and Consumer Insights
  • Opportunity to work with a leading FMCG firm
  • Work directly with senior leadership and cross-functional teams

About Our Client

Our client is a well-established and growing FMCG organisation with a strong presence in the Indian consumer market. The organisation is investing in new, high-growth categories and has created a dedicated team focused on building the next generation of brands and products.

Job Description

  • Lead 0→1 brand and product development initiatives across identified high-growth categories.
  • Translate consumer insights and market opportunities into winning concepts, propositions and product portfolios.
  • Own the innovation pipeline across multiple projects and decide what to prioritise, develop or stop.
  • Work closely with R&D, Supply Chain, Consumer Insights, Finance, Sales and Marketing to take products from concept to shelf.
  • Lead formulation, consumer testing, packaging development, pilots and market launches.
  • Build robust business cases covering volume, pricing, investment and risks.
  • Lead communication development from brief through to market execution.
  • Mentor and develop Brand Managers and Assistant Brand Managers.

The Successful Applicant

We're looking for someone who has:

  • 10-12 years of Marketing experience, preferably within FMCG.
  • 3-5+ years of hands-on experience in NPD / Innovation / Product Development.
  • Proven experience taking products from idea to shelf, ideally across multiple launches.
  • Strong consumer orientation with experience in consumer research, testing and market pilots.
  • Experience working closely with R&D on formulation, testing, packaging and commercialisation.
  • Strong stakeholder management and ability to influence cross-functional senior teams.
  • Prior people-management experience is preferred.
  • Important: This is a Marketing/Innovation role, not an R&D or Scientist role.

What's on Offer

  • Significant ownership of the innovation pipeline and brand-building journey.
  • High visibility and exposure to senior leadership and multiple cross-functional teams.
  • Opportunity to build and mentor a team while working on future-facing FMCG categories.
Quote job ref
JN-102026-7118431

Job summary

Function
Marketing
Sub Sector
Category / Brand / Product Management
What is your area of specialisation?
FMCG (Fast Moving Consumer Goods)
Location
Gurgaon
Job Type
Permanent
Job Reference
JN-102026-7118431

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.