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Customer Marketing - SAAS

Noida Permanent INR3,150,000 - INR3,850,000 per year View Job Description
This role focuses on driving customer engagement, retention, and advocacy across a global user base, building a strong community of product champions. You will create impactful campaigns, collaborate cross‑functionally, and influence upsell, cross‑sell, and customer‑led growth.
  • Lead global customer advocacy and engagement programs
  • Drive high-impact customer campaigns that influence revenue

About Our Client

Our client is a global SaaS organization delivering technology that enhances delivery operations and customer experience. The team operates across functions such as Marketing, Sales, Product, and Customer Success, united by a mission to elevate logistics efficiency and customer satisfaction across international market

Job Description

  • Develop and scale global customer advocacy programs including user groups, referral programs, communities, and councils.
  • Identify and nurture customers for testimonials, case studies, success stories, and public references.
  • Design and execute high‑impact customer marketing campaigns that drive adoption, engagement, and loyalty.
  • Plan and manage webinars, roundtables, workshops, and customer events.
  • Partner with Sales and Customer Success teams to influence retention, upsell, and cross‑sell opportunities.
  • Track metrics on advocacy, retention, expansion, and revenue contribution; demonstrate ROI.
  • Act as the "voice of the customer," channeling insights to Product, Marketing, and leadership.

The Successful Applicant

  • 4-7 years of experience in customer marketing, lifecycle marketing, advocacy, or related roles, ideally in SaaS or B2B tech.
  • Strong relationship‑building and cross‑functional collaboration skills across global teams.
  • Creative, strategic thinker with strong communication abilities and a passion for customer success.
  • Comfortable with analytics, ROI measurement, CRM and marketing automation tools, and community platforms.

What's on Offer

  • Ownership of global customer advocacy and engagement initiatives
  • High visibility and cross‑functional influence across Product, Sales, CS, and Marketing
  • Opportunity to build a thriving customer community and shape customer‑led growth
  • Creative autonomy in designing global campaigns and customer experiences
Quote job ref
JN-032026-6971876

Job summary

Function
Marketing
Sub Sector
Digital, Online & Social Media
What is your area of specialisation?
Technology & Telecoms
Location
Noida
Job Type
Permanent
Job Reference
JN-032026-6971876

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.