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BioMerieux - Microbiology Marketing

India Permanent Work from Home or Hybrid View Job Description
Lead the marketing strategy and growth of the Microbiology business across India, driving revenue, profitability, market development, and customer engagement. Partner closely with sales, clinicians, healthcare professionals, and key opinion leaders to strengthen market positioning, optimize product performance, and deliver sustainable business growth
  • Drive Microbiology Growth
  • Shape Market Strategy

About Our Client

Our client is a global leader in in vitro diagnostics, dedicated to improving public health through innovative solutions in microbiology, molecular diagnostics, immunology, and healthcare technology. With a strong presence in India and a customer-centric approach, the organization partners with healthcare professionals and institutions to advance patient care, antimicrobial stewardship, and diagnostic excellence

Job Description

  • Develop and execute annual and long-term marketing strategies, business plans, and budgets to drive growth and profitability for the Microbiology portfolio.
  • Lead market development initiatives, product positioning, pricing strategies, promotional activities, and installed-base consumption programs.
  • Collaborate with sales and customer-facing teams across India to achieve revenue targets, enhance customer engagement, and strengthen brand leadership.
  • Act as the voice of the customer by gathering market insights, supporting product training initiatives, and ensuring accurate forecasting and inventory management.

The Successful Applicant

  • B.Sc./M.Sc. in Life Sciences, Microbiology, or Molecular Biology; MBA in Marketing preferred, with at least 5 years of experience in the IVD or diagnostics industry.
  • Strong experience working with clinicians, healthcare professionals, key opinion leaders, and cross-functional commercial teams.
  • Proven expertise in product marketing, market development, forecasting, pricing strategy, product training, and business planning.

What's on Offer

  • Opportunity to influence the growth and strategy of a market-leading microbiology portfolio within a globally recognized diagnostics organization.
  • Exposure to leading healthcare professionals, innovative diagnostic technologies, and high-impact marketing initiatives across India.
  • A collaborative, purpose-driven environment focused on innovation, professional growth, and improving public health outcomes.
Quote job ref
JN-082026-7080123

Job summary

Function
Healthcare & Life Sciences
Sub Sector
Marketing
What is your area of specialisation?
Medical Device / Medical Equipment
Location
India
Job Type
Permanent
Job Reference
JN-082026-7080123
Work from Home
Work from Home or Hybrid

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.