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You will be playing a key role in developing and executing digital marketing strategies to drive brand awareness, engagement, and customer acquisition and retention.Focus would be on leveraging database marketing for conversions.
We are seeking a dynamic and experienced Senior Brand Marketing Manager, who will play a pivotal role in shaping and executing the brand strategy, driving awareness, and ensuring a strong market presence.This role requires a strategic thinker with a creative flair, exceptional stakeholder management skills, and a passion for fintech.
Reporting to the BU Head, you will be responsible for providing strategic advise on all the micro and macro tasks of engineering and designing - an incumbent will be a core part of the greenfield project.
Drive commercial success by developing and executing market-winning strategies, optimising sales force effectiveness, and maximising market access for pharmaceutical products.Utilise market research, data analysis, and strategic thinking to identify and capitalise on growth opportunities, ensuring alignment with overall corporate objectives.
To drive and oversee R&D programs for Human and animal health, integrate innovation, quality and business into every aspect of the R&D operations. This senior management role is to ensure that human and Animal health R&D stays ahead of market trend in innovation, product development and launch in full compliance with sound scientific practice, GxP and regulatory expectations.
Play a strategic role in shaping the brand & communications strategy for India, reporting to the Global Head (international HQ), with a dotted line to the India CEO.Play a pivotal role in shaping the brand identity across the business arms, overseeing the company's PR efforts aimed at enhancing reputation and trust, and driving strategic initiatives across various communication channels to increase visibility among the target stakeholders.
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