Trade Marketing Manager - FMCG

Delhi Permanent
  • An opportunity to work with a globally renowned FMCG company
  • A good opportunity to work in high growth environment

About Our Client

Our client is a globally renowned name in the FMCG industry. They are a leading brand in their category and have been consistently growing.
They are looking for a trade marketing manager to manage, plan and execute the trade marketing initiatives for pan India.

Job Description

Key responsibilities of the role are:

  • Devise a detailed trade marketing plan to achieve defined business objectives across product categories
  • Formulate promotions and engagement activities in line with budget, policy frameworks and brand guidelines
  • Ensure effective execution of engagement plans across channels to drive sales
  • Monitor and measure the effectiveness of all investments and initiatives, ensuring growth and high ROI
  • Enable field sales team and channel partners to execute programs to deliver superior outputs
  • Actively seek feedback from internal and external stakeholders to improve effectiveness and impact of activities
  • Regular analysis of latest market and competition trends to develop the best-in-class strategies

The Successful Applicant

A successful applicant must have the following attributes:

  • Post-graduation with specialisation in sales/marketing
  • 7+ years of work experience in consumer goods industry
  • Experience in Trade Marketing, GTM/RTM strategy is a must
  • Strong analytical skills and commercial acumen
  • Ability to work with cross functional teams and good at stakeholder management

What's on Offer

  • An excellent opportunity to spearhead trade marketing function for a fast-growing organisation with tremendous potential
  • Work with a globally renowned brand with fast paced career advancement opportunities for high performers
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