Sr. Content Marketing Manager - Top Fintech - Bangalore

Bangalore Urban Permanent
  • Lead the content marketing engine in a fast growing fintech.
  • Competitive salary with other employment perks.

About Our Client

Our client is one of the fastest growing fintech organisations in India, backed by marquee investors.

Job Description

  • Ideate and plan the content calendar for the month and ensure timely execution of the same.
  • Create and draft content for companyʼs content properties such as blogs, websites, e-books, social media etc.
  • Draft copy for digital campaigns such as LinkedIn, etc.
  • Collaborate with design to produce high quality collateral.
  • Deliver engaging content on a regular basis and inspire team members.
  • Edit, proofread and improve content.
  • Optimize content considering SEO and Google Analytics.
  • Maintain and update website content regularly and analyze web traffic metrics.
  • Share content through various channels, ensuring strong web presence.
  • Receive customer feedback and generate ideas to increase customer engagement.
  • Support PR team in drafting articles for publishing in the media, drafting press releases, press announcements, etc.
  • Take an active interest in analysing metrics of all published content, use feedback to improve engagement metrics on social media & campaigns.
  • Work on content management systems such as Hubpot.
  • Follow and implement best practices for content optimization such as finding and using relevant keywords, etc.
  • Work with the relevant teams to develop content marketing ideas to push content to relevant TG.

The Successful Applicant

The successful applicant:

  • 8-12 years of experience in writing content.
  • Experience in content for fintech, BFSI sector will be a huge plus.
  • Experience on working in different content formats including blogs, epapers, video scripts, landing pages, websites, sales collaterals, social media, emailers, etc.
  • Bachelor's degree; English/Journalism graduates preferred.
  • Familiarity with CMS tools like Hubspot or Wordpress will be good.
  • Have a fairly good understanding of keywords and SEO.
  • Immaculate written and oral communication skills and a penchant for marketing internet products.
  • Should be able to thrive in a fast-paced environment and can juggle multiple projects at a time.
  • Up to date with content trends, social media etc.
  • Overall friendly attitude, knows how to work hard and party hard.

What's on Offer

  • Be the part of an experienced founding team that has a highly successful startup track-record
  • Work with a team backed by some of the best global investors
  • Competitive salary with other employment perks
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Job summary

Sub Sector
Digital, Online & Social Media
What is your area of specialisation?
Financial Services
Bangalore Urban
Job Type
Job Reference