Marketing Lead (IC)- India + SA - Market Leading MedTech Firm

India Permanent
  • An opportunity to work with a Global market leader in Medical Equipment Industry
  • An opportunity to lead marketing for India and South Asia .

About Our Client

Our client is a global leader in Med-tech industry and dominates the market segment that they operate in. hey have been growing at more 30% YOY growth for last 3 years.

Job Description

* Lead marketing efforts for establishing concept of Connected Care/Digital technology in Clinics/Hospitals/Out of Hospital Care Patients in company's therapy areas

* Work towards creating a strategic positioning, integration & execution of the therapy solutions.

* Create content for all Marketing campaigns for Doctors/HCPs to ensure meaningful touch points

* Create training material for Doctors/HCPs to enhance awareness of the therapy and products

* Managing Sales Meets , Medical events & Channel Partner Programs

* Collaborate with other key stakeholders in Medical, Marketing, Supply Chain & Finance to build robust scientific/commercial/pricing models

* Understand and identify competition landscape and provide insights to the business leadership team.

* Formulate new/innovative solution proposals based on external landscape and customer insights (including ROI analysis etc)

* Develop Annual Business Plans and product road map to grow products and solutions for the South Asia region

The Successful Applicant

3-8 years of total work experience

Industry: Pharmaceutical / Medical Devices/ Diagnostics

3+ years of Marketing experience

Prior track record of growth with an organisation

Solid understanding of Marketing concepts like: Segmentation/ Targeting / Positioning, Product Launch

What's on Offer

An opportunity to lead all marketing initiatives for a 100Cr business for India and SEA. Our client is expanding their operations on the back of strong performances in last 2 years.

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