Save Job Back to Search Job Description Summary Similar JobsLead the India Marketing charter for one of the most renowned CPG multinationalsGet exposure across channels for B2C, B2B and export segmentsAbout Our ClientBoasting of some of the most iconic consumer brands, the client is a Fortune 500 Company with an India business of over 1000 cr. India being one of the top 5 focus markets for them, the client is envisioning an aggressive double digit YoY growth in the years to come.Job DescriptionBuild for Now: core innovation, developing marketing strategy and communication, building annual plans and delivering quality in-market execution across the entire portfolio - leading to brand volume, value, share growth; and deliver profit.Build for Future: white space identification, experimentation, brand equity and portfolio developmentBuild 3 year Innovation Strategy across Business Segments that enable delivery of 3 year operating plan and vision. Lead with a structured approach to innovation that enables category, share and profit growth - balancing short and long term.Lead the India Marketing function working across B2C and B2B business units, including e-commerce marketing. Play a pivotal role in hiring, developing, retaining marketing talent - to grow into future marketing leadership roles.Be the 'voice of consumer and customer' while communicating product priorities to R&D and consumer insights teams.Build continuous awareness, discoverability of all brands and expand consumption occasions through brand activation.Partner with creative and media agencies to develop and execute effective and efficient brand activation campaigns.Collaborate with the Sales & Trade Marketing teams to develop and deploy go-to-market strategies by brand and by channel for each business unit. Ensure successful and timely launches with activation excellence.Develop e-commerce marketing strategies and quarterly demand generation campaigns to achieve business objectives.Monitor and mentor cross-functional teams on the use of sales and brand data to drive business decisions.Partner with India leadership team to develop critical top talent for future leadership roles within the organisation.Unlock opportunities for India business internally and externally by crafting a compelling vision for investment & growth.Partner with R&D, Supply chain and Finance to evaluate capital decisions to unlock white space category growth.Develop Top Customer Marketing Programs for B2B, Modern Trade, eCommerce, focused on business development.The Successful ApplicantA successful candidate with come with the following capabilities:-Around 10-15 years of overall experience in Sales and Marketing.Leadership experience, owning either country or category P&L exceeding 100$m, leading a team.India FMCG marketing experience is a must. Experience in Food & Beverage is an advantage, but not required.Experience in B2B FMCG, and/or in eCommerce focused brands are an advantage.Consumer focused - able to think intuitively about consumer needs and beliefs, and ability to demonstrate examples of real consumer insights.Commercially minded - Strong business acumen, strategic thinking, analytical rigour, able to think laterally to identify solutions.Excellent communication and influencing skills - able to communicate ideas and learnings concisely.Excellent project management skills - Able to plan effectively, to handle complex project networks and implementation.Skilled at leading cross-functional teams and in managing multiple stakeholders across organization levels and functions in a matrixed international organization.What's on OfferNAQuote job refJN-042025-6728098Job summaryFunctionMarketingSub SectorCategory / Brand / Product ManagementWhat is your area of specialisation?FMCG (Fast Moving Consumer Goods)LocationMumbaiJob TypePermanentJob ReferenceJN-042025-6728098
