Head of Performance Marketing - D2C Brand - 7-12 Years

Mumbai City Permanent INR3,500,000 - INR4,500,000
  • Lead the performance marketing function of a leading D2C brand
  • Build a strong FMCG business from ground up

About Our Client

The client is a leading player in the D2C space, and primarily deals with health products.

Job Description

  • Handle the Digital marketing team.
  • Demonstrate superior technical expertise and organizational capabilities in project and campaign management.
  • Keep a track of the performances in all the marketing areas and thus discover any hindrances to strategies.
  • Closely work with the strategy and product teams to be at a similar pace to improve marketing and campaign performance.
  • Drive campaigns from planning to execution and beyond to meet key performance metrics.
  • Constantly optimize marketing activities to improve return on investment.
  • Allocate budgets and analyze and recommend modifications to ad spends

The Successful Applicant

  • Leadership/ Supervisory experience
  • 7+ years of relevant performance marketing experience
  • MBA from a Tier 1 B-school
  • Analytical Skills : should be able to analyze the overall marketing performance
  • Strategic Skills : SEO/SEM/ Online Marketing, Aware about marketing Database, Display Advertising Campaigns, Maintaining social media presence
  • Technical Skills : MS Excel, Google Analytics, Google AdWords, PPC, email/SMS/affiliate marketing, PPC and hands on experience with any performance and social platform

What's on Offer

  • Lead the performance marketing for a D2C brand
  • To be a front runner to make the brand a sucess
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Job summary

Sub Sector
Digital, Online & Social Media
What is your area of specialisation?
FMCG (Fast Moving Consumer Goods)
Mumbai City
Job Type
Job Reference