Director and Head - Marketing - Wealth & Asset Management

Bangalore Urban Permanent
  • Role encompassing India, Singapore and the Dubai market
  • Broad coverage of wealth and asset management businesses

About Our Client

Client is an independent asset manager to institutional investors and private clients, with headquarters in Singapore. Our wealth management business serves ultra-high net worth individuals, families and family offices across their investment, estate, tax and philanthropic needs. The asset management business offers strong internal product capabilities in hedge funds, private equity and traditional fundamental analysis-based strategies. It has offices in Singapore, Dubai and Bengaluru in India.

Job Description

  • Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative
  • Prepare and manage monthly, quarterly and annual budgets for the Marketing department
  • Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)
  • Analyze consumer behavior and determine customer personas
  • Identify opportunities to reach new market segments and expand market share
  • Monitor competition (acquisitions, pricing changes and new products and features)
  • Coordinate sales and marketing efforts to boost brand awareness
  • Participate in the quarterly and annual planning of company objectives
  • Lead the execution of marketing programs from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes
  • Build marketing programs to support specific marketing objectives in support of our overall strategic marketing plan
  • Propose and manage marketing research projects to generate insights in support of improved marketing strategy and communications
  • Partner with creative teams, other internal stakeholders, and external agencies and vendors
  • Work with the other marketing teams, other internal stakeholders, and external agencies and vendors

The Successful Applicant

  • Experience building complex marketing programs and reporting on the results
  • Exposure to digital marketing
  • Competence as a creative writer with an eye for great emails and landing pages
  • Strong project management skills
  • Strong problem-solving ability, including metrics-driven thinking
  • Ability to travel as necessary
  • Strong desire to learn along with professional drive
  • Solid understanding of different marketing techniques
  • Excellent verbal and written communication skills



What's on Offer

  • Leadership role
  • International exposure
Quote job ref
JN-012022-4565492

Job summary

Function
Marketing
Sub Sector
Category / Brand / Product Management
What is your area of specialisation?
Financial Services
Location
Bangalore Urban
Job Type
Permanent
Job Reference
JN-012022-4565492