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D2C Growth Lead (6 days working)

Bangalore Urban Permanent INR2,000,000 - INR3,000,000 per year View Job Description
The D2C Lead will own P&L and digital growth engine, driving customer acquisition, revenue, and efficiency across paid and organic channels. This role requires deep hands‑on P&L ownership, expertise in performance marketing, media buying, and funnel optimisation to scale the brand profitably.
  • Own P&L and scale D2C growth through performance marketing
  • Lead media buying and growth strategy for a fast‑growing consumer brand

About Our Client

Our client is a rapidly growing consumer brand operating in the baby and parenting space, with a strong digital‑first and D2C focus. The company is building a trusted, quality‑led brand with ambitions to scale nationally through online channels.

Job Description

  • Own end‑to‑end D2C P&L growth and revenue topline and bottomline targets
  • Lead performance marketing and media buying across Meta, Google, marketplaces, and emerging platforms
  • Manage large paid‑media budgets with a strong focus on ROAS, CAC, LTV, and cohort performance
  • Develop and optimise full‑funnel strategies covering acquisition, retention, and repeat growth
  • Drive experimentation across creatives, audiences, landing pages, and conversion pathways
  • Partner with creative, content, product, and tech teams to improve conversion and engagement
  • Track and report performance using dashboards, attribution tools, and analytics platforms
  • Stay on top of digital trends, attribution changes, and platform algorithm updates

The Successful Applicant

  • 5-12 years of experience in D2C or digital‑first consumer brands
  • Strong, hands‑on expertise in performance marketing and paid media buying
  • Proven success in scaling online revenue with disciplined unit economics
  • Deep understanding of analytics, attribution, experimentation, and growth metrics
  • Ability to balance strategic thinking with execution‑level ownership
  • Experience in baby care, FMCG, or lifestyle categories is a plus

What's on Offer

  • Ownership of the brand's D2C P&L growth and digital roadmap
  • Opportunity to work directly with founders
  • High‑impact role in a category with strong long‑term demand
  • Fast‑paced environment with scope to build and scale a growth engine
Quote job ref
JN-042026-6992289

Job summary

Function
Sales
Sub Sector
Financial & Professional Services
What is your area of specialisation?
FMCG (Fast Moving Consumer Goods)
Location
Bangalore Urban
Job Type
Permanent
Job Reference
JN-042026-6992289

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.