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Business Head - Offline | PE backed new-age personal care brand

Mumbai Permanent View Job Description
The incumbent will be responsible for directly working with the top leadership and building the next phase of growth channel for the firm.
  • Opportunity to work with a PE backed new-age personal care brand
  • Opportunity to build the offline sales vertical, working with the co-founders.

About Our Client

The company is a fast growing organisation operating in the FMCG sector with a focus on beauty & personal care segment. They are committed to delivering high-quality products and building a strong presence in the market through innovative sales strategies. Featured & funded on Shark Tank, has won place in houses of lakhs of consumers across the country.

Job Description

Key Responsibilities:1. Offline Business Strategy* Define and drive the offline growth strategy for a BPC brand across GT & MT channels .* Identify expansion opportunities across geographies, formats, and channels* Build a scalable roadmap for offline revenue growth2. Distribution & Network Expansion (GT)* Build and scale distributor, stockist, and retailer network* Strengthen market coverage and penetration across regions* Ensure efficient last-mile execution3. Modern Trade & Key Accounts (MT)* Lead partnerships with modern retail chains and key accounts* Drive listing, negotiations, joint business plans (JBPs)* Ensure strong visibility, promotions, and category growth4. Team Leadership & Capability Building* Build, lead, and mentor regional sales teams and channel managers* Drive performance management and capability development* Establish clear KPIs and accountability frameworks5. Trade Marketing & Execution* Collaborate with marketing to drive offline campaigns and activations* Ensure strong in-store visibility, merchandising, and brand presence6. Supply Chain & Operations Alignment* Work closely with supply chain to ensure inventory planning and availability* Optimize logistics, reduce stock-outs, and improve fill rates

The Successful Applicant



We're specifically looking at talent from the following pools: D2C Ecosystem Talent

  • Leaders currently leading the Offline charter for D2C brands

Pedigree FMCG talent with New-Age business Exposure

  • Candidates from top FMCGs with at ~2 years in unstructured / startup-like setups

Core FMCG Leaders

  • Proven operators with deep expertise in offline distribution, General Trade scaling, and market expansion



What will make you successful in this role?

  • Minimum 12+ years of relevant experience
  • Ability to think beyond traditional FMCG playbooks
  • Strong strategic orientation with hands-on execution capability
  • Experience in building distribution channels from scratch
  • Comfort in navigating ambiguity and driving outcomes in a fast-paced environment

What's on Offer

  • Opportunity to work with a PE backed new-age personal care brand
  • Opportunity to build the offline sales vertical, working with the co-founders.



Quote job ref
JN-042026-6988408

Job summary

Function
Sales
Sub Sector
FMCG & Consumer
What is your area of specialisation?
FMCG (Fast Moving Consumer Goods)
Location
Mumbai
Job Type
Permanent
Job Reference
JN-042026-6988408

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.