Save JobShareEmail Job Back to Search Job Description Summary Similar JobsLeadership role - Functional headFast growing organisationAbout Our ClientThe client is an established household name in the consumer segmentJob DescriptionIntegrated Marketing Communication (ATL, Digital, BTL and PR) strategies and ensuring effectiveoperational implementation to enhance greater brand imagery and awarenessMedia Management - Understanding of media planning and buying principalsBudget Planning - Planning Annual A&P budgets basis the organisation and business requirements. Workclosely with the management / business heads to plan the overall A&P Investments/approach based onbusiness priorities. Manage various A&P costs / investments specifically large investments like TV/ Digital/TV Production/ Print production, etc.Validation, tracking, and measurement of marketing campaign and communication efficacy. Market andcompetitive analysis on regular basisStrategise, lead and implement corporate communication/public relation plan and calendar in sync withorganisation/Deparment requirementsManage business profiling for leadershipCreating and building a strong engaged team with visible action plans toward the improvement of businessand brand buildingThe Successful ApplicantMinimum experience of 15 in advertising and marketing preferably with a mix of agency and client sideSignificant experience at leadership position, leading department /functionThorough experience in brand communication, campaigns execution, corporate communication, Media relationshipmanagement, media planning and buying, public relationship management, managing new all mediums including digitaland social to build and support the brandWhat's on OfferLeadership opportunity to drive the brand vision for a household brandQuote job refJN-092022-5751317Job summaryFunctionMarketingSub SectorMarketingWhat is your area of specialisation?FMCG (Fast Moving Consumer Goods)LocationMumbai CityJob TypePermanentJob ReferenceJN-092022-5751317
